Comparing Araby and Lust Essays - 782 Words

nbsp;nbsp;nbsp;nbsp;nbsp;Joyce’s Araby begins as a story about a young boy and his first love, his neighbor referred to in the story as Mangans sister. However, the young boy soon turns his innocent love and curiosity into a much more intense desire, transforming this female and his journey to the bazaar into something much more intense and lustful. From the beginning, Joyce paints a picture of the neighborhood in which the boy lives as very dark and cold. Even the rooms within his house are described as unfriendly, quot;Air, musty from having long been enclosed, hung in all the rooms, and the waste room behind the kitchen was littered with old and useless papers.† The young boy sees all of this unpleasant setting around him, and†¦show more content†¦Attending the bazaar and getting her a gift is simply an extension of his obsession and desire for this girl. Now, he has something specific to focus on and look to in their relationship. Immediately after he tells her how he will buy her a gift, his thoughts turn to â€Å"What innumerable follies laid waste my waking and sleeping thoughts after the evening! I wished to annihilate the tedious intervening days. I chafed against work of school.† Again, the boy has no focus or use for anything else going on in his life other than being involved with his love. nbsp;nbsp;nbsp;nbsp;nbsp;In comparing this to Susan Minot’s Lust, we see many similarities in that both main characters of the stories have desire and intense wanting, but they are different in form. Minot uses many small, short encounters and stories to portray the main character’s life and emotions. Similar to Araby, the settings and atmosphere in which the young girl’s life takes place is very negative and unfriendly. Just from the first paragraph describing one of her boys, â€Å"In his illegal car we drove to the reservoir, radio blaring, talking fast, fast, fast. He got kicked out sophomore year,† we see that the people she is associating with and the settings are not very positive. Similar Mangan’s sister in Araby, the only positive light and desire the main character has are interactions with boys and boyfriends, but all seem to only last for a very brief time. The girl’s desire is more mature and sexuallyShow MoreRelatedCompare / Con trast Araby Lust805 Words   |  4 PagesJoyces Araby begins as a story about a young boy and his first love, his neighbor referred to in the story as Mangans sister. However, the young boy soon turns his innocent love and curiosity into a much more intense desire, transforming this female and his journey to the bazaar into something much more intense and lustful. From the beginning, Joyce paints a picture of the neighborhood in which the boy lives as very dark and cold. Even the rooms within his house are described as unfriendly, AirRead MoreA P And Araby By James Joyce1200 Words   |  5 Pages AP by John Updike and Araby by James Joyce are two short stories that have multiple differences and similarities. AP is about a teenager and his lust for young ladies and Araby is about a young boy who had a crush on a older girl. I will be comparing and contrasting the portrayal of women, love and epiphany in the two short stories AP and Araby. I believe women are portrayed negatively in AP. I have came to this conclusion because I believe Sammy treats the â€Å"Queenie† positively but treatsRead MoreComparing Adolescence And Maturity During The Short Stories Sucker And Araby 2084 Words   |  9 PagesComparing Adolescence and Maturity in the Short Stories â€Å"Sucker† and â€Å"Araby† Adolescence emanates from the Latin verb adolescere which means to grow into maturity. In other words, it is the period in which an individual must establish a sense of personal identity. In the Carson McCullers’s story â€Å"Sucker† two young characters struggle with their transition to adulthood. The narrator Pete, is 16, and the older of the two boys by about three years. The stories action covers an extended flashback in

The State Of Wyoming Permits - 1420 Words

The state of Wyoming permits the first law in the country granting women over the age 21 the right to vote. Subsequently assembly the Union in 1890s, it turns into the first state to permit women the right to vote in elections, though in 1887, Kansas permitted women to vote in elections. The colonies embrace the English system of property ownership for married women, implication women cannot own assets in their own name or keep a type of profit. By early 1900s, all states will have accepted legislation sculpted after New York’s Married Women’s Property Act (1848), which grants married women the right to keep their own earnings and to own land in their own term. First Women’s Rights Convention was held in 1848. Approximately 300 activists†¦show more content†¦Variances over the 13-15th Amendments and the connection between women’s suffrage and the measure for racial equality split the women’s rights movement between two organizations: The Na tional Woman Suffrage Association and The American Woman Suffrage Association. The adversaries will unite in 1890 to system the National American Women’s Suffrage Association. Women from both parties knew that in order to stay strong and win rights, is to combine and hold hands with each other the whole process without fighting. The Territory of Wyoming passes the first law in the country granting women over age 21 the right to vote. Later joining the Union in 1890, Wyoming becomes the first state to let women the right to vote in all polls, yet in 1887, Kansas let women to vote in municipal elections. Women knew every step to success in their goals is to have a domino effect. One state will start off and every other state will end up granting equal rights to both genders, therefore more support from more women from different states means support overall. A federal law that let female federal workers equal pay and equal work is passed. Even though it was passed, it was leaving out majority of female workers who work for private corporations and or state and local governments until the adoption of the Equal Pay Act in 1963. Many holes where made and sealed but in

Art Appreciation free essay sample

Empire Roman Art is a representational of their civilization, sophistication in sculpting, and of their very famous empire and their emperors. Although the Romans improved sculpting many of their ideas came from the earlier Greek civilization that perfected the human anatomy. Romans used the foundation the Greeks had accomplished years before to improve sculpting and use it as a way to pay tribute to their emperors. Roman art is categorized according to their span of governments over time. In the early period of Roman art the republic to the empire period their art improves in portraying realistic people and celebrating individualism. During the Republic period of the Roman Empire the Romans incorporated very realistic sculptures of people such as the carving of the Roman Patrician where you can see very detailed sculpting of the three men and each have individual features unlike the Greeks who would compress the best features into their sculptures. We will write a custom essay sample on Art Appreciation or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Romans would also carve in marble unlike the Greek who would arve in stone and because of that Roman sculptures are better intact than Greek sculptures. During the Empire period they would sculpt public buildings for people and they would carve them with much detail but still with greek influence. In the Late empire during early christianity much of the art work was very emperor driven much was to the emperors request and it wasnt just sculptures any more they had more of a humanistic feel, the viewer could try to find the deeper meaning. The Art Institute of Chicago holds Roman art including paintings and sculptures. Romans would sculpt with a purpose or message such as warriors or heroic scenes. The most common scenes were those of modest and natural works that you would see happening in everyday Rome like that of The Roman Patrician with Busts of His Ancestor (c. 100 BC). Rome Republic Statue of a Seated Woman 2nd Century A. D. The Art Institute of Chicago You can tell the statue is Roman because it has greek influence in the carving of the body but it has a more realistic perspective because it is not perfect and greek statues always have movement. It also isplays the drapery very close to the body making it look like if it were moving. Overall it is a carving of what anyone person could be doing unlike the greeks that would carve their gods mostly. Roman Republic Portrait of Emperor Hadrian 2nd Century A. D. The Art Institute of Chicago The statue of the emperor can right away be recognized as roman because of such detail of the face. Romans were very interested in carving real people and in individualism. Also Romans would carve their emperors. There is very much detail in this carving from the life size face to the details such as the beard and the hair. You can even see some what of a very serious face on the statue a very real expression not smiling or frowning. Portrait sculptures were more commonly found and would be a tribute to any Roman but especially the emperors. Roman Republic Fragment of a Portrait Statue of an Emperor Late 150- early 2nd Century A. D. The Art Institute of Chicago Statues of the torso were not as commonly found as much as that of portrait sculptures. You can see the greek influence in the great detail to the anatomy of the body. You can tell the statue is Roman because of the drapery echnique that the Romans would use to make the illusion of movement. Also greek sculptures would not be this adorned with detail they were much more simple and in this particular sculpture there is much detail in the clothing and you can tell he is an emperor because of the style of the clothes, it has a very royal look to it. Roman Republic Statue of Aphrodite of Knidos 2nd Century A. D. The Art Institute of Chicago The statu e is very greek in the sense that it depicts the human anatomy very well. It is also not adorned with detail in which the Romans most often did. This draws to the conclusion that this is a Roman duplicate of a greek sculpture of Aphrodite. The Romans duplicated much of the greeks work and because of that today we know of so much of the greek works and because it was carved out of marble instead of stone it was much durable over time unlike the greek originals. Roman Republic Portrait Bust of a Women A. D. 140/50 The Art Institute of Chicago Again we see in another portrait sculpture in this on we can see the detail of the womans face. It is life size and very realistic looking. She looks like an everyday Roman women not royalty at all. We see again the technique of drapery close to the body. The detail in her hair is very beautiful and simple, you can see somewhat of a hair band of flowers. Her face has a very blank look not much emotion. Over the course in history the Roman Empire is widely known for its improvements in politics, art, and the diversity of Rome unlike any other civilization at their time. Much of Roman culture was adapted from the Greeks but the Romans just improved their technique and they also acquired new forms of art. The Romans were far more realistic than the Greek. In the later years of the Roman Empire they began to sculpt public buildings and different architecture. There architecture was very much like their statue very life like and with great detail still keeping the individualism of the people. Most architectures were made for their emperors or for important people. The Ara Pacis Augustae was made for king Augustaus and in the very architecture you see carved in the interest of the king such as children and family but also telling a narrative story. The Romans were a fascinating culture that took the prior knowledge of others and made it their own with their own perspective.  In their art you can see how important society was to them and how they worshiped their emperors.

Results and conclusion for aspirin synthesis free essay sample

After recrystallisation differences between the crude and purified aspirin were noted. The impure (crude) aspirin was powered and fluffy with small clumps and was slightly yellow in colour whereas the pure aspirin has a less fluffy crystalline powder and was whiter. This showed distinct differences in the two substances but similarities were also apparent showing aspirin, in some level, was created. Before recrystallisation the crude aspirin could of included impurities such as: Acetic acid (a product of the reaction process). Recrystallisation helps to eliminate impurities; the precipitation process eradicates soluble impurities as aspirin has a higher precipitation temperature so converts to a solid while other impure components are left as soluble in the solution. The yield is calculated to look at how well the reaction has been completed. This reaction is simplified to: C7H6O3 + C4H6O3 C9H8O4 + C2H4O2 To work out the yield; 0. We will write a custom essay sample on Results and conclusion for aspirin synthesis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 917g of 2-hydroxybenzoic acid (0. 917/138) * 180 138 (the molar mass of 2-hydroxybenzoic acid) 180 (the molar mass of aspirin) Theoretical yield: 1. 196g 3 d. p. Percentage yield is worked out by Actual yield of synthesised aspirin: 0. 347g 0. 347/1. 196 * 100= 29 Percentage yield: 29% Melting Points CompoundBegan Melting ( °C)Totally Melted ( °C)Range ( °C) Pure Aspirin1361-2 Crude Aspirin1251305 Product from Willow Bark1201255 The documented melting point for pure aspirin is 136 °C. An impure compound will exhibit a lower melting point than this, which is what was observed in both the willow bark product and the crude aspirin. Pure aspirin has a narrow temperature range during which it changes from a solid to a liquid; this range is less than 2 °C. The sharpness of the melting point is useful to measure purity using pure aspirin as a comparison. As both types of aspirin melted over a temperature range of 5 °C it’s indicative that both substances have many impurities. The range of melting points for the crude aspirin and product of willow bark in comparison to the pure aspirin is obvious and can show the level and amount of impurity in both compounds. Chromatography Different constituents of each mixture travel at different speeds along the paper causing the components to separate. Above is a picture of the chromatography, comparing phenol (P), 2-hydroxybenzoic acid (2), pure aspirin (A), crude aspirin (I) and product from willow bark (W). Only two of the spots have been circled here, more were seen after this picture was taken but an image of the final separation was not photographed only observations were made (see table). CompoundRf value (numbered for multiple spots per compound) Phenol control4/6 = 0. 6 2-hydroxybenzoic acid4. 4/6 = 0. 73’ Pure aspirin5. 7-6 = 0. 95 Crude aspirin 0.5/6 = 0. 083’ Product from willow bark1. 1. 2/6= 0. 20 2. 2. 6/6 = 0. 43’ 3. 1-6 = 0. 16’ Rf = Retardation factor. The documented Rf for pure aspirin is 0. 56; however this experiment shows pure aspirin to be 0. 95, therefore for the purpose of comparison the documented value shall be used. This could be due to contamination, incorrect processes in the procedure, the amount of solution used or the temperature of the solution, although some of these factors are difficult to keep constant in the environment. The Phenol compound was used as a comparison. The result shows phenol is lighter than pure aspirin as it doesn’t contain as many atoms in its structure, with a molecular mass of 94. 11 g/mol. See Fig 1. 2-hydroxybenzoic acid, which is the main metabolite of aspirin, shows it is also molecularly lighter (in that it is moved further up the paper when soluble) than crude aspirin or pure aspirin. We would expect to see this because crude aspirin consists of the mass of 2-hydroxybenzoic acid and other compounds giving a total mass of 138. 12 (g mol-1). The pure aspirin shows only one spot on the paper, this is because it consists of only one compound, that being 2-acetoxybenzoic acid (aspirin). Pure aspirin has a molecular mass of 180. 157 (g/mol). The synthesised crude aspirin also shows only one spot but this is very far away from the pure aspirin Rf, although it could consist of multiple components close in mass so they merge into one spot. This clearly qualitatively shows the level of impurity as it is much heavier showing it contains other compounds weighing it down, which it should not have if synthesised meticulously. The willow bark product produced 3 spots on the paper which indicates it has multiple constituents all heavier than pure aspirin therefore is impure. This was expected because of the source, although the TLC (thin layer chromatography) paper could have been accidently splashed with an organic compound during the experimentation process and thus distorting the results by showing extra spots, this is unlikely as it’s expected that the willow bark product will be heavily impure. The paper also shows an elongated spot which is due to the solution being too concentrated. Fig 1. Aspirin StructurePhenol Structure 2- Hydroxybenzoic Willow Bark Synthesis Acid structure Chemical tests 1. Reaction with sodium carbonate CompoundObservations Phenol 2-hydoxybenzoic acidBubbled, clumped and floated to the surface of solution Crude aspirin Pure aspirin- Product from willow bark Phenol served as a comparison for the sodium carbonate to show it didn’t produce a reaction when it shouldn’t have. An above observation was made when sodium carbonate reacted with 2-hydroxybenzoic acid which was expected due to CO2 being released when an acid and a carbonate combine, below shows the reaction that took place. C7H6O3 + Na2CO3 NaC7H5O3 + H2O + CO2 No reactions were observed for the crude or pure aspirin which revealed the 2-hydroxybenzoic acid had formed a new product during synthesis which has no reaction with sodium carbonate. This was the outcome required and was achieved based on this test. The product derived from willow bark also showed no reaction as it had no component within it that reacted with sodium carbonate, no acid group within this natural product. 2. Reaction with Fe3+ CompoundColour with Fe3+ PhenolIntensely Purple 2-hydroxybenzoic acidPurple and frothy Crude AspirinPale purple, almost translucent Pure AspirinLight brown Product from Willow BarkBlack A solution presenting purple when mixed with an iron group shows the presence of a Phenol group. All mixtures, apart from the pure aspirin, exhibited this although all varied in colour intensity. Aspirin doesn’t have a Phenol group as can be seen from the lack of purple in the solution so this can be used as a control along with the phenol solution itself. From this test it can be seen, to what degree each compound has a phenol impurity. The solution containing the crude aspirin only changed to a slight translucent purple indicating a low level of 2-hydroxybenzoic acid (as can be seen this compound reacts strongly to the addition of Fe) and so the crude aspirin has impurities but only to a certain degree. The pure aspirin shows how a  compound with less impurities shouldn’t contain phenol and how this reacts in the solution and what colour should appear, colours away from this contain impurities. The willow bark product displayed an intense black colour, possibly so purple it looked black, so far away from the pure aspirin colour that contaminations are certain. Evaluation All procedures and processes of each stage of synthesis had variables that could result in an impure product. Although the recrystallisation stage, to remove impurities, was performed by an experienced laboratory staff member errors could still have occurred and these must be considered. Before the crude aspirin was recrystallised it may have contained various impurities that were not all eradicated by the precipitation process, these could include: contaminations in the air and C2H4O2 (a product of the original reaction), along with contaminations in the distilled water used, although this is better than using tap water. A high or even moderate yield was not achieved. This could be due to many factors; the experience of the chemists producing the aspirin having a poor laboratory technique, thus procedures were not carried out effectively and without error. Percentages of the substances could have been lost or misplaced during stages of the procedure. Other variables that could lead to the yield being less than 100% are: transfer of the product between containers, an incomplete reaction could have occurred, and is likely to have, where each compound does not fully react when it should due to factors beyond control, this will lower the products final mass. Recrystallisation also loses product and therefore yield as some product may still be left in the solution or on the filter paper. The aspirin may not have dried properly; making the mass higher therefore the purity would be lower. This factor could have distorted all results consequently when comparing, all would have the same distortion. The melting points may have inaccuracies as the temperature at which the willow bark melted was debated by the group. Lack of concentration and difficulty in determining when it had melted may have led to the product melting fully before it was observed and this would lead to a distortion of the results. It would be expected that the willow bark would melt at a higher temperature that the crude aspirin as it is known to have more impurities. Conclusion The overall objectives were to synthesise aspirin from 2-hydroxybenzoic acid and willow bark, and qualitatively determine the purity of each product, this was achieved as aspirin was produced from both the willow bark and the substances. The results from all tests do display that there were impurities, although they did not all show a consistent level of impurity. There was a noted difference, but not greatly so, in appearance between the crude and pure aspirin when tested with the Fe3+ solution. In contrast the TLC test exhibited a drastic comparable difference between the crude and pure aspirin. Possibly this was because the TLC did not use a subjective scale like the other tests, the quantitative measurability of the results allowed the outcome to be easily compared to the other products and against the pure aspirin. All tests showed a qualitative visual level of impurity in the results. Although this level varied and cannot be compared due to the difference in format of the results for each test, it can be seen, in general, that the crude aspirin contained more impurities than the pure aspirin and the willow bark product was the most impure of them all. This was expected. Although a ‘pure’ aspirin was synthesised from the crude, this is still an aspirin substance synthesised in a college laboratory by college students who are not skilled in laboratory practice and could have contaminated the experiment at various stages and not been astute enough to record and monitor reactions well. This could lead to the ‘pure’ aspirin only being a certain level of pure itself therefore any comparisons made against it are relative to that aspirin not the aspirin on the market/in stores. This can be seen in the chromatography test where documented aspirin has a retardation factor of 0. 56 but the synthesised pure aspirin is much lighter meaning it may not contain all the compounds found in correctly synthesised aspirin. To conclude if all variables and experimenter error was controlled a purer product would have been made and a higher yield would have been produced. Not all variables can be accounted for and therefore a 100% yield can never be achieved, even in a manufacturer setting.

3 Types of Phrasal Verbs

3 Types of Phrasal Verbs 3 Types of Phrasal Verbs 3 Types of Phrasal Verbs By Mark Nichol Phrasal verbs are constructions consisting of a verb and either a preposition, a particle, or both. 1. Prepositional Phrasal Verb This construction consists of a verb and a preposition, as in â€Å"I take after him,† â€Å"We’re looking into that,† and â€Å"Please stand by.† 2. Particle Phrasal Verb This construction consists of a verb and a particle, as in â€Å"She didn’t want to give in,† â€Å"I decided to follow up,† and â€Å"He left out the best part.† A particle phrasal verb can also be interrupted by a noun or a pronoun, as in â€Å"He tried to look the name up,† â€Å"I handed the assignment in yesterday,† and â€Å"We worked the details out.† In these latter types of constructions, the particle can be relocated to be adjacent to the verb, as in â€Å"He tried to look up the name,† â€Å"I handed in the assignment yesterday,† and â€Å"We worked out the details.† Which alternative looks or sounds more natural varies randomly; in the first example, â€Å"look up the name† suggests viewing the name from a certain direction, while â€Å"look the name up† implies research, but the other two sentences seem better written when the verb and the particle are adjacent. 3. Prepositional-Particle Phrasal Verb This construction consists of a verb, a particle, and a preposition. Examples include â€Å"I’m looking forward to a vacation,† She sat in for me during my absence,† and â€Å"They’re not willing to put up with it anymore.† Note that many words serve as both prepositions and particles. As noted above, the phrase â€Å"look up† can refer to the act of directing one’s attention upward, but it also has a figurative meaning: When one looks something up or, to be more formal, conducts research sight, but not an upward motion of the head, is involved. Take care not to confuse phrasal verbs and compound nouns (sometimes used as adjectives) that consist of the same words. For example, one signs up for a class but attends a signup session, or simply a signup. Also, the prepositional phrases â€Å"in to† and â€Å"on to† are combined into one word only in certain circumstances: Into is correct when the reference is to a location, as in â€Å"I went into the doctor’s office,† a literal reference, as opposed to â€Å"I went in to see the doctor,† which is figurative. Onto is correct when you could precede it with up, as in â€Å"I climbed (up) onto the rock,† but in sentences such as â€Å"I want to hold on to this book,† the two-word form is preferred. Notice, too, that phrasal verbs are generally colloquial and are seldom suited for formal writing; a more succinct alternative is frequently available. And even in informal prose, writers should consider omitting extraneous adverbial particles when a verb alone would do, as in â€Å"help out† in place of help. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar 101 category, check our popular posts, or choose a related post below:75 Contronyms (Words with Contradictory Meanings)50 Idioms About Arms, Hands, and Fingers40 Irregular Verbs That Can End in â€Å"-t†

Soccer Terms in Italian - Vocabulary Practice

Soccer Terms in Italian - Vocabulary Practice You don’t have to study Italian for long before you learn that Italians love soccer. Historically and currently it’s referred to as il calcio. (Have you heard of an event called il Calcio Storico Fiorentino? It won’t look quite like the soccer matches you’re used to!) Nowadays, though, there are coaches and referees from other countries, players on loan from all over the world and tifosi (fans) internationally. In Italy, in matches ranging from the Coppa del Mondo (World Cup) to Serie A, from international friendlies to the friendly pick-up game in the piazza, a multitude of languages are spoken- not just Italian. But even so, there are advantages to knowing Italian soccer terms. If you were to attend a game in-person in Italy, chances are that youll still hear Italian spoken most of the time. And if your goal is to improve your Italian language skills, then reading Corriere dello Sport  or Gazzetta dello Sport (which is famous for its pink colored pages - even the website maintains this pink color!) for the latest results of your favorite squadra (team) or listening to soccer broadcasts in Italian is a very effective way to advance in the standings, so to speak. Besides knowing the vocabulary words that you see below, you’ll also want to know about the different teams, their nicknames, and how the leagues are structured. Common Soccer Vocabulary Words i calzoncini- shortsi calzini (le calze da giocatore)- socksi guanti da portiere- goalkeepers glovesil calcio dangolo (il corner)- corner (corner kick)il calcio di punizione- free kickil calcio di rigore (il rigore)- penalty (penalty kick)il calcio di rinvio- goal kickil campo di/da calcio- fieldil cartellino giallo (per lammonizione)- yellow card (as a caution)il cartellino rosso (per lespulsione)- red card (for expulsion)il centrocampista- midfield playeril dischetto  del calcio di rigore- penalty spotil colpo di testa- headeril difensore- defenderil difensore esterno- outside defenderil dribbling- dribbleil fallo- foulil fuorigioco- offsideil gol- goalil guardalinee- linesmanil libero- sweeperil palo (il palo della porta)- post (goalpost)il pallone- soccer ballil parastinchi- shin guardil passaggio diretto (della palla)- pass (passing the ball)il passaggio corto- short passil portiere- goalkeeperlala- outside forward (winger)lallenatore- coachlammonizione- sending-offlarbitro- r efereelarea di rigore- penalty area larresto (della palla)- receiving the ball (taking a pass)lattaccante- strikerlostruzione- obstructionla bandierina di calcio dangolo- corner flagla linea di fondo- goal linela linea di met campo- half-way linela linea laterale- touch linela maglia- shirt (jersey)la mezzala- inside forward (striker)la partita- matchla respinta di pugno- save with the fistsla rimessa laterale- throw-inla riserva (il giocatore di reserva)- substitutela rovesciata- bicycle kickla scarpa da calcio- soccer boot (shoe)la squadra- teamla traversa- crossbarlo stadio- stadiumlo stopper- inside defendersegnare un gol- to score a goaltifosi - fans For vocabulary words related to other sports, like skiing and cycling, read, 75 Vocabulary Words for Talking About Sports in Italian.

Respiration & Circulation Lab Report Example | Topics and Well Written Essays - 1250 words

Respiration & Circulation - Lab Report Example There are different parts of circulation and respiration. They include heart, blood vessels, capillaries, blood, spleen, trachea, lungs, and pericardium (Starr and McMillan 2013). Respiration involves inhalation and exhalation of air. The respiratory system is a structure that enables human beings to breath. As stated earlier, respiration involves absorption of oxygen from the atmosphere and elimination of Carbon dioxide. The respiratory system is identified by different structures from the nose to the chest. Some of the structures are the nose, throat, larynx, trachea, primary bronchi, and alveolar duct. The structures of respiration are categorised into lower and the upper respiratory tract. The nose, mouth and the trachea form the upper part, which allows air in and out from the body. The lower parts of the system include trachea, bronchi, broncheoli, pulmonary alveoli and lungs. The trachea is in the two parts of the respiratory system. However, the upper part of the trachea is a small section while lower connects the bronchi and the throat (Jakab 2007). Each lung has  of roughly  300 million alveoli, which  are in the form of tiny sacks formed at the end of the bronchioles. Tiny blood vessels surround alveoli. Alveoli form a large surface that makes it good for gaseous exchange because the tiny layer of the blood vessels covers the alveoli. Oxygen from the alveoli enters the blood vessels while the CO2 is eliminated from the blood vessels. This is because the blood vessels surrounding the alveoli have more CO2 than the alveoli that have more oxygen. For a balance of both gases, oxygen diffuses to the blood while CO2 diffuses out from the blood to the alveoli. CO2 is breathed out while oxygen breathed in hence gaseous exchange takes place (Fosbery and McLean 1996). During inhalation and exhalation, the pressure and volume of the lungs change. When air is breathed in, the ribs move upwards

Curriculum Alignment Essay Example | Topics and Well Written Essays - 1000 words

Curriculum Alignment - Essay Example Having established this important link of curriculum design with the people which it is aimed at, it is apt now that the question of how be answered and for this purpose the curriculum needs to be divided into several layers or several modes depending on whom it is directed towards. Instructional level learning is related to giving out a set of instructions so that they are followed and this teaches children to follow simple instructions which obviously leads to a life long journey of understanding and acting when told what to do and be able to prioritize when faced with multiple tasks, priority levels should be taught by instilling in students the importance of realizing how important time really is and what needs to be done quickly because of the importance of the task that is at hand. A good example for this type of study would be to make students indulge in activities such as treasure hunting where clear cut clues could be given to them and they should be asked to follow a set of instructions, these games or activities should be conducted regularly so as to makes students realize that it is going to be a part of the whole process and also it is very important that these activities should be entertaining for the students because to make students follow a set of instructions it is important that the students do not find it limiting to say the least. Students who fail to perform on the larger scale of a treasure hunt should be worked upon in the class room where they might be given simpler tasks with a clear cut instruction set. Developmental Levels The most challenging tasks of all is to mould a childs brain, when the word mould is used it is used in the sense that the process of development starts from a very early level and to develop a proper personality there should be courses or programs instilled in the curriculum so as to start the process of molding and hence lay seeds to a personality of tomorrow. Having laid the foundation of the importance of development programs the next question is, as always, how. The answer to this query lays in the theory that the difference between right and wrong should be taught from the very beginning because this is what brings morality into any character and moralities is the basis of character development or any other sort of development because with out morality there can be no right or wrong. The sense of what is right and what is wrong can be instilled in people this early in life by using stories where there is a clear cut line that shows what is evil and what is good and glorifies wh at is good to such an extent that it becomes a character trait of the people that undertake this program. For example a story could be told to children every day where the difference between right and wrong is clearly marked and to emphasize on this a short movie could be arranged for the children once or twice a week so that they would find it amusing and would also learn using their perceptory sensation because that would leave a deep mark in the memory and would go a long way in contributing to the development of children. Disability To cope with disability there should

Elizbeth Bishop Personal Response Intro Essay Example for Free

Elizbeth Bishop Personal Response Intro Essay The poetry of Elizabeth Bishop appeals to me because she writes about things which are relevant, in a remarkably vivid and vital way. Bishops misfortune in life has inspired her to write distressing poems in which she describes to us the loss she suffered at an early stage in her childhood. She also tells us about her deepest and darkest moments in life. Out of Bishops troubled life, her poetry was born. Bishop has a painters eye and she vividly describes the world around her. She has a keen eye for detail and this is shown in the descriptive language in her poetry. Her strong sense of imagery draws the reader into her poetry. The themes exploded in Bishops poetry have universal appeal. What makes Bishops poetry particularly appealing is her ability to make ordinary everyday objects seem fascinating. Through Bishops poetry we see how close observation leads the poet to have several moments of awareness where she experiences several epiphanies. These moments of awareness are highly dramatic but extremely interesting. The poems ‘Sestina’, ‘First Death In Novia Scotia’, ‘Filling Station’, ‘The Fish, The Armadillo and ‘The Prodigal’ all demonstrate various issues such as nature and childhood memories. What appealed to me most about Bishop’s poetry was her use of striking and powerful imagery. I thoroughly enjoyed ‘The Fish for its unusual imagery and detailed description. I was drawn into the poem immediately as she says, I caught a tremendous fish. She describes the fish as ‘battered’, ‘venerable’ and ‘homely. Bishop then goes on to compare the fish to everyday domestic items. His brown skin hung in strips / like ancient wallpaper. I found this statement particularly appealing as it evoked a sense of homely familiarity in me.

Parents Should Be Involved in Their Children’s School :: Argumentative Essays

There are many reasons that parents should get involved in their children’s school. Students who have concerned and involved parents tend to get better grades. When a parent asks questions about homework and assignments, supervises to make sure that they get done, and even helps with homework, it is more likely that assignments will be completed and handed in on time. Another factor in grades is attendance. With a low attendance rate, assignments will be missed, and the student will get behind in content as well. Parents who do not get involved in the school might not know that their child is not attending on a regular basis, or even care if their child goes. When children are first starting school, or transitioning from pre-school to elementary school or elementary to middle school, the transition is easier when parents are involved. If a child is unhappy about being in school, but their parents volunteer in the school, the child will see their parents there and be less upset because they will not be separated from them. For whatever reason, if a child is nervous or simply misses his or her parent, seeing the familiar face in the hallway or just knowing that they are in the building is comforting and makes the transition into school easier. Along with parents helping with homework and supervising that projects are completed, giving support to a child will make them more likely to pass from grade to grade. Without parent involvement, unless a child is self-motivated to go to school and do their work, it will be difficult to pass to the next grade level, and in time, graduate. When students see that their parents are involved in their school, it shows them that their parents care about their education. This sets a good example for the student, and they are likely to model their parents and believe that education is important and beneficial. This is especially true when students see their parents volunteering in their school. In order for a child to see their education as something important, they have to believe that their parents feel the same, especially at a young age. Reasons Parents Don’t Get Involved Sometimes parents do not get involved in their child’s education for a completely different reason than not caring.

Succubus Heat CHAPTER 23

Dante wasn't around when I got home, nor was he reachable by phone. That relieved me of any guilt I had about going out with Seth, meaning my only other obstacle was the accusatory look Roman gave me when we parted. I had no idea how he would spend his evening, and honestly, I didn't really want to know. The problem Seth and I had with going out was that we pretty much had to avoid the city. We knew people in the suburbs too, but the odds of running into anyone were a lot smaller. The rainy weather Roman and I had experienced in the afternoon had blown over, and we suddenly found ourselves in semi-warm conditions that made it almost possible to go without a coat. I would have read the fortuitous weather as a divine blessing, if not for the fact that I'd given up on such beliefs long ago. To my astonishment, though, Seth said he wanted to go downtown and felt pretty confident we wouldn't be spotted. He drove us over to Belltown, parking underneath one of the many high-rise apartment buildings that seemed to be sprouting up there every day. A mysterious key let him inside, and the elevator took us all the way to the top floor. â€Å"What is this?† I asked when we entered a sprawling penthouse suite. It kind of made me wonder if I should have been setting my real estate aspirations in a different direction. I gave him a startled look. â€Å"You don't own this, do you?† Seth having a secret vacation home wasn't entirely improbable. â€Å"Belongs to someone I know who's out of town. I called in a favor.† â€Å"You have friends I don't know?† He gave me A Look, and I let the matter go. Besides, the place was so beautiful that I had plenty of distraction. The colors were all done in shades of navy and gray, and the furniture was plush and expensive. I especially liked the fact that the walls were decorated with huge reproductions of pre-Raphaelite work. Nowadays, abstract art was the trendy way to go, and it was nice to see something a little different. â€Å"Wait'll you see the rest,† said Seth, beckoning me out to the balcony. Or, well, â€Å"balcony† was the closest word I could come up with. It was practically half the size of my apartment and faced west, showing part of downtown's glittering array of lights and all of Puget Sound. I stared in wonder, watching a ferry move across the dark expanse of water. â€Å"Wow.† That about summed it up. We stood there for a few moments, and Seth's arm slipped around me. This high up, the unseasonable warmth had turned to seasonable gusts and coldness. I shivered, and Seth draped me in a blanket that had been neatly folded on a wrought-iron chair. â€Å"Have a seat,† he said. â€Å"I'll be back with dinner.† I grinned at the gallantry and sat at an ornate, candlelit glass table that still allowed me to take in the view. Waiting for Seth, I felt all sorts of strange feelings stir to life within me. This was it, I realized. I didn't know how I knew, but this was the end of whatever it was that we had right now. Maybe something new would take its place. Maybe we'd never have anything again. Regardless, this moment was crystallized in time for me. Nothing like it would ever come again. Dinner turned out to be an array of tapenade and bread, as well as-to my shock-a bottle of wine. â€Å"Is that whole thing for me?† I asked. He shook his head. â€Å"I'll have a glass.† â€Å"What? Starbucks, now this?† I peered at the bottle to make sure it wasn't some kind of weird alcohol-free kind. Nope. â€Å"It's a special occasion,† he said with a smile, and I knew he'd gotten the same vibe that I had, that this was the end of something. â€Å"Besides, how can I live out the Rubaiyat if I don't have all the accoutrements?† â€Å"Of course. Your uber-romantic date would be based on a poem.† I could already see him getting into quotation mode. He cleared his throat to speak. â€Å"Here with a Loaf of Bread beneath the Bough A Flask of Wine, a Book of Verse-and Thou Beside me singing in the Wilderness- And Wilderness is paradise enow.† I tsked. â€Å"You've got the bread, wine, and me†¦but no bough. And hardly the wilderness.† â€Å"It's the urban jungle,† he argued. â€Å"And no book of verse,† I continued, liking my contrary role. Then I reconsidered. â€Å"Although, I did finish All Fools Night .† Seth's expression immediately grew serious. â€Å"And?† â€Å"You already know. It was beautiful.† â€Å"No, I don't. It's a mystery every time-no pun intended. The words come out, but in the end†¦Ã¢â‚¬  He shrugged. â€Å"You never know how they'll be received, what people will think. I'm always kind of surprised.† â€Å"What did the opening quote mean? The Kate Bush lyrics about making a deal with God?† â€Å"You should hear the cover of that song that Placebo did. It'll blow you away.† Seth gave me a knowing look. â€Å"You think there's some hidden meaning?† â€Å"There's always a hidden meaning. You added it in after you met me, didn't you?† â€Å"Yeah†¦I mean, it relates to the book obviously†¦to O'Neill's revelation at the end. But I guess it relates to us too.† His eyes drifted away, lost in the vista around us. â€Å"I don't know. We've had to deal with so many complications. We're still dealing with them. And what can we do? Nothing-well, unless we take your side's point of view and make deals with the devil. But why? Why can't we make deals with God?† â€Å"People do all the time. ‘God, if you do this for me, I promise to be good.' Stuff like that.† â€Å"Yeah, but I don't see any contracts like you guys have. No hard evidence that it works.† If I wasn't mistaken, there was a little bitterness in his voice. â€Å"How come we can only get the things we want by being bad? Why can't we get them by being good?† â€Å"I'll ask Carter the next time I see him,† I said dryly. â€Å"But I have a feeling he'd say goodness is its own reward.† We'd picked over the tapenade by now but hardly touched the wine. His claims aside, I wasn't sure Seth had even sipped his. He turned back toward me. â€Å"You and I aren't being very good, are we?† he asked. That was an understatement. â€Å"You and I are the victims of unfortunate timing.† I paused. â€Å"And a lot of other unfortunate things.† â€Å"Would have been a lot simpler if this stasis thing had happened when we were dating. Or if we'd just given in then.† â€Å"No,† I said. â€Å"No way. I don't care if this is a mess. It's worth it that I didn't end up hurting you.† You spared him physical pain , a nasty voice inside me taunted. But what about Maddie? Pain isn't always physical, you of all people know that. What about the heartache you've caused her? I ignored the voice. â€Å"I don't care,† said Seth. â€Å"I would have done it. I would have sold my soul for you. You and me†¦I told you. Something's always going to keep us near each other†¦even if we aren't together.† I rose from my chair and sat on his lap, wrapping my arms around him and wondering how it was possible that my heart was both swelling and breaking at the same time. I leaned my head against his shoulder. â€Å"I love you,† I said softly. â€Å"And I forgive you.† Something weird about those words made me shiver, as though I'd never said them to anyone. â€Å"And I understand now why you did what you did.† I didn't elaborate on the â€Å"what.† I didn't need to. Seth kissed my cheek. â€Å"Do you ever feel like†¦we're reliving this moment over and over?† I thought about our troubled past. â€Å"If we are, I don't want to worry about it. Not right now.† I think he was going to say more, possibly even correct me, but I didn't give him a chance. I kissed him, and like every other time, it was sweet and powerful and the most right thing in the world. We wrapped ourselves together, and somehow, despite the cold weather, we got enough clothes off and made love with the wind whipping our hair and the stars shining down on us. And like that first time, I still had that sense that we weren't close enough. Even when our bodies joined and he moved in me, it still felt like I could never, ever be close enough to him. Maybe it was this mystical connection he kept talking about. Or maybe it was just a metaphor for our lot in life. We sat together for a long time afterward, draped in blankets and saying little. I wanted to stay there all night. Forever, even. In this affair, it was the one thing we hadn't done: spend the night together after sex. We always had to part and go on to the rest of our lives. He finally dropped me off at my car, and we kissed for a long time before I could finally extricate myself. Seth ran his hand along my cheek and hair, reluctant to let me go. I shared the sentiment. â€Å"What will you do now?† he asked. â€Å"I don't know. One more search tomorrow, I guess. If there's even time. I expect Ephraim to name somebody any minute now.† Seth nodded, eyes dark and thoughtful. â€Å"Well, if you need company again†¦Ã¢â‚¬  I smiled, unsure if that was a smart idea or not, but it wasn't a decision I wanted to make tonight. I didn't know if I wanted the balcony to be our last moment together in this fling or if I wanted to cling to another few precious seconds, even on the beach. â€Å"I'll let you know,† I promised. I kissed him one last time and then left to find my own car. I had just unlocked it when a voice spoke to me out of the darkness. â€Å"Can you give me a lift?† I sighed. I really didn't like the way everyone could sneak up on me lately. Of course, with Carter's sick sense of humor, I wasn't entirely shocked. He'd lurked while hiding his aura plenty of times in the past because he liked the element of surprise. Still. I didn't even have a fighting chance now. I opened my door. â€Å"Sorry. I don't pick up hitchhikers.† Undeterred, he slid into the passenger seat and put on his seat belt. â€Å"Did you have a good evening, madam?† He spoke in an old-fashioned, genteel sort of way. â€Å"Don't take that tone with me.† â€Å"What tone? I was being polite.† â€Å"You know exactly what I've been doing, so don't act like you're making pleasant conversation.† â€Å"Why are they mutually exclusive?† I refused to look at him. â€Å"I don't want to be judged.† â€Å"Am I judging you? Sounds more like you're judging yourself, which really, is the way it should be. The best jury of your peers that you'll ever find is†¦well, you. Only you know what you're capable of and what you want to be.† â€Å"Did you find me just to delve into the philosophy of my morals?† I grumbled. â€Å"Nah,† he said. â€Å"Whenever I find you, I just sort of go with this free-form thing and see where the mood takes me.† â€Å"Maybe the mood could take you to Jerome.† â€Å"That's your quest, not mine. Any luck?† Again, I faced that dilemma. Who could I tell what? Grace, Roman†¦so many players on the board now and no clear opponent. â€Å"Some,† I said at last. â€Å"Oh-ho,† he laughed. â€Å"You could be an angel with an answer like that.† â€Å"Well, I don't think it's going to be enough to find Jerome, not unless a miracle happens.† The drive was short. I pulled up outside my building, getting a lucky front spot. Carter turned and winked at me. â€Å"Well, you know my take on those. Thanks for the lift.† â€Å"Wait,† I said, realizing he was about to teleport away. â€Å"I have a question.† He arched an eyebrow. â€Å"Oh?† â€Å"How come when mortals want things, their only option is to make a deal with Hell and sell their soul? Why can't they make deals with God in exchange for good behavior?† It was another of those rare moments when I'd surprised Carter. I waited for the glib answer I'd mentioned to Seth, something along the lines of goodness being its own reward. The angel considered for several seconds. â€Å"Humans make those deals all the time,† he said finally. â€Å"They just don't make them with God.† â€Å"Then who are they making them with?† I exclaimed. â€Å"Themselves.† He vanished. â€Å"Fucking angels,† I muttered. I arrived in my apartment only minutes before Dante showed up. â€Å"Oh, I'm in luck,† he said, seeing me on the couch with Aubrey. â€Å"You seem to always be busy lately.† I felt a small pang of guilt at what I'd done tonight. A lie was still a lie, no matter who you were lying to. â€Å"I'm saving Seattle,† I explained, making room for him beside me. He sat down, clean-shaven for a change and looking good in his usual jeans, thermal shirt, watch, and boots. His insecurity was driving him to buy me gifts lately, but I realized I'd need to step it up and get him some wardrobe variety once all this madness ended. â€Å"And how's that going exactly?† Everyone kept asking me that. Seth. Carter. Dante. And my answer was lame each time. â€Å"Not so great, actually. I think tomorrow'll be the day it all resolves, and Jerome's going to be lost forever. Even if he's not, it'll be too late for him to get his old position back. His best-case scenario'll be someone's lieutenant in northern Michigan.† Dante put his arm around me and his feet on my coffee table. â€Å"Well, succubus, don't take this wrong way, but I'll be glad when this is over, new archdemon or no. I'm tired of you being stressed all the time, and I'm tired of not getting any face time with you.† He toyed with the strands of my hair. â€Å"I'm also kind of tired of how frizzy this is. Isn't there some product you can use?† â€Å"Hey,† I said. â€Å"Not funny. What happened to internal beauty?† He seemed undaunted. â€Å"You've got plenty of that. I just want the whole package. Besides, the look on your face was great when I said that.† His hand slipped from around my waist to trace patterns between my hip and thigh. It wasn't overtly sexual but I had a feeling that between that and his good mood-which I was happy for, don't get me wrong-there was an amorous advance in my future. â€Å"Will you read my cards?† I asked abruptly. He gave me a shocked look. â€Å"Tarot cards?† â€Å"Yeah.† â€Å"You know that's all bullshit.† â€Å"It is when you bend the truth for your clients. Please? Just do a quick one.† â€Å"Fine. I'll give you a card-of-the-day one. All the mysteries of the universe in one card.† I could hear the eye roll in his voice as he got up to get his cards out of his satchel. He usually kept them on him in the event of an impromptu client opportunity. â€Å"Don't lie to me,† I warned. â€Å"I know more than your clients.† â€Å"Wouldn't dream of it,† he said, deftly shuffling the cards. I'd seen him scam clients plenty of times, telling them what they wanted to hear. Seeing as I didn't know what I wanted, I supposed that excluded me from that category. After the cards were thoroughly randomized, he had me cut them, and then he neatly restacked them. â€Å"Draw.† I took the first card off the top and flipped it over. â€Å"Fuck.† The Five of Cups. Spilled chalices. Lost hopes and dreams. Dante affirmed as much. â€Å"Disappointment's ahead, the loss of something you had. It can be a failure or inability to resolve a recurring problem. Pretty typical reading for you.† â€Å"What's that supposed to mean?† â€Å"Doom and gloom always surround you. I didn't make up that palm reading for you.† That had been even worse than this. â€Å"It's probably just verifying that Jerome's gone for good-if you even want to believe in this. And, hey, look.† He tapped the card. â€Å"One cup stayed upright. Not all hope is lost.† I wondered about that as I thought about losing Seth and the man in the dream. I wondered also if Roman was right, if it was true that I wouldn't know what to do if I ever was actually happy. As I suspected, Dante did make sexual moves on me, but I demurred as I had all week. I knew it didn't matter at this point. My cups had emptied, and the ride with Seth was over. Yet, our time on the balcony had been so sweet and so powerful that once again, I couldn't be with someone else after an encounter like that. Soon enough my sex life with Dante would return to normal-but not tonight. He didn't seem angry at being turned down, so much as hurt. I felt a little bad about that but realized I'd rather feel guilty about betraying him than Seth. Dante was up and gone before me the next morning, but Roman was sitting in my living room eating cereal and generally making himself at home. He had to know I was standing there, but he kept his eyes on the morning news. When he finished the cereal, he clicked for Aubrey and set the bowl down for her. â€Å"Hey,† I said, scooping it up. â€Å"Milk's bad for cats.† â€Å"You need to let her live a little,† he protested, still watching the news. â€Å"So what's the plan today?† â€Å"I don't know. I'm still in stasis, so I guess that gives us time. Want to throw a dart at the map and go somewhere?† I gestured to the atlas of the Pacific Northwest lying on my coffee table. â€Å"Might be the most productive method we've tried,† he mused. He had that light tone he often used, but I could hear the disappointment too. It was still a mystery to me as to why he'd be so into helping find Jerome. It was a mystery best solved with coffee, I decided, and while the pot brewed, I rummaged for my own breakfast. I unearthed Pop-Tarts and again wondered about weight gain. â€Å"Um, Georgina†¦Ã¢â‚¬  â€Å"If you're asking if you can feed her anything else, the answer is no.† â€Å"You need to come see this.† His voice was deadly earnest. The hair on the back of my neck stood up, and I hurried back into the living room. Roman pointed at the TV. â€Å"You have got to be kidding me,† I groaned. The Army of Darkness had struck again. We were watching a Seattle station, but apparently, this north-of-the-border escapade had been deemed newsworthy. The prank had actually taken place over in Victoria, a city on an island just west of Vancouver but still in British Columbia. There were some very famous and very beautiful gardens there, and the Army had apparently broken in at night and done their best to clip a pentagram into a huge expanse of bushes. They'd enhanced it with spray paint. â€Å"Jesus Christ,† I muttered. The pentagram job was bad, but the group had been savvy enough to get out of there without being caught. One shot of a courtyard there showed where they'd spray-painted: ALL HAIL THE ANGEL OF DARKNESS . â€Å"Glad to see they haven't lost their touch,† Roman said wryly. I sank down onto the couch beside him, my mind spinning. Why? Why now? I'd toyed with the theory that the Army's activities had been an absurdly elaborate distraction to take everyone's attention away from Seattle. By that reasoning, their shenanigans should have stopped once Jerome was summoned. Yet here they were again. Had they acted on their own, just for the fun of it? Had Blake discovered a spray-paint sale? Or had Grace directed them again-and if so, why? Most of their other activities had lined up with some other significant part of the seal's creation or Jerome's summoning. Without wasting another moment, I picked up my cell and called Cedric. I actually got through to him rather than Kristin. â€Å"What?† he demanded when he answered. â€Å"This is Georgina. I just saw the news.† â€Å"Look, I do not have the time for you. In fact, you're the last person I want to talk to right now, seeing as how none of this would have happened if you'd done your job in the first place.† â€Å"Yeah, yeah, I know, but listen†¦was anything important going on today?† His voice was incredulous. â€Å"What, you mean aside from those idiots embarrassing me again ?† â€Å"No, I mean†¦any events or, I don't know†¦just anything important, um, demonically†¦Ã¢â‚¬  â€Å"Well, if you consider my evaluation with Ephraim important, then yes.† The sarcasm dripped through the phone. I froze. â€Å"Thank you. That's all I needed to know.† He actually seemed surprised by that. â€Å"Really?† â€Å"Yeah, no, wait-when I talked to Kristin the other day, she said that you came to Seattle the day Jerome was summoned, but then Ephraim said when you got here, he was already gone. Is that true?† â€Å"Yes, of course. Do you doubt him?† â€Å"No, no†¦just making sure I heard right. And you were in Seattle for a while?† â€Å"Yeah, was with Grace and Mei dealing with the aftermath. Look, if you want to track my activities, wait until Kristin's back in the office.† He sighed in frustration. â€Å"Fuck. I wish she was here now.† I hesitated, then figured I couldn't make things worse. â€Å"Hey, just some friendly advice†¦but the next time you're looking at Match. com or asking out succubi, why don't you look a little closer to home?† â€Å"What the hell are you talking about?† â€Å"Kristin. If you're looking for someone who ‘gets' you, you've already got her. See you later.† I hung up before I could hear his response. Roman gave me a bemused look. â€Å"Are you matchmaking in the middle of this crisis?† â€Å"Just doing a good deed.† I tossed my cell phone from hand to hand, thinking. â€Å"Okay, so. The Army did a prank today-while Ephraim was interviewing Cedric. Not good for Cedric.† â€Å"Which is going to ruin his candidacy for Seattle.† â€Å"Likely, even though he claims he doesn't want it. Still, it makes sense that Grace would have them do it today†¦ if she had them do it and they didn't act randomly†¦Ã¢â‚¬  He shrugged. â€Å"Makes sense, but what's it matter? You already know she's got a role in this. All this does is clear him.† I frowned. I had the same sense I had the other day while analyzing the cult's activities, like I was so close but couldn't grasp all the threads. Against my better judgment, I dialed Evan. He flipped out when he realized it was me. â€Å"Georgina! We've been wondering what happened to you. Man, you will not believe what we did today, it was this-â€Å" â€Å"I already know,† I interrupted. â€Å"It was on the news down here.† â€Å"What? Holy shit. Hey! You guys!† I pulled the phone away as he yelled at whoever was with him. â€Å"We made the Seattle news!† A moment later he returned to me. â€Å"Wow, that's awesome. International recognition!† â€Å"Look, Evan. I need to know something. Did the Angel actually tell you to do this? And when I say that, I mean, did she actually appear in one of those visions or did you presume she wanted this?† â€Å"She was here. Told us to leave our mark at Butchart Gardens, so the world would know her glory. Cool too, since you know, it's a powerful place and all. No wonder it's having such far-reaching effects.† â€Å"Powerful place†¦Ã¢â‚¬  My fist closed around all the threads. â€Å"Evan, listen to me. Are you familiar with other places of power around you?† I'd always dismissed this group's arcane knowledge, never considering they might know a few things about the unseen world. â€Å"Of course.† Roman's eyes were fixed on me so hard, I thought they'd shoot lasers right through me. He could tell I was on to something. I took a deep breath. â€Å"Do you know of any place up there that's by a beach-on the ocean-that has white rocks or gravel or sand or anything like that? That's infused with power?† â€Å"White rocks?† he asked. There was a few second's silence. â€Å"Well†¦there's White Rock.† â€Å"What?† â€Å"It's this town that has, well, a giant white rock. Some kind of glacial thing, but the Indians thought it came from the gods or something. Always been a holy place.† â€Å"White Rock,† I repeated flatly. â€Å"Yup.† No, no. It could not be that obvious. Balancing the phone with one hand, I opened the atlas with the other and flipped to the section on British Columbia. There it was, on the coast, just barely north of the American border. White Rock. â€Å"Son of a bitch,† I said.

Larry Ellison Essay

Lawrence Joseph â€Å"Larryâ€Å" Ellison is a co-finder of Oracle Corporation. It’s one of the world’s leading enterprise software company. As of 2012 he is considered one of the wealthiest men alive, with a net worth of $41 Billion. His Early Years Larry Ellison was born in Manhattan, New York City. His mother, Florence Spellman, was an un-married 19-year-old of Jewish women, and his father was an Italian American U.S. Air Force pilot. After Larry Ellison was born he was very sick with pneumonia at the nine months, his mother realized that she was unable to care for him anymore, and arranged for him to be adopted by her aunt and uncle in Chicago. Lillian Spellman Ellison and Louis Ellison adopted him when he was nine months old. Lillian was the second wife of Louis Ellison, an immigrant. Larry Ellison did not meet his biological mother again until he was 48. Ellison grew up in a two-bedroom apartment in Chicago’s South Shore middle-class Jewish neighborhood. Louis, his adoptive father, was an government employee who had made a small fortune in Chicago real estate, he lost it during the Great Depression. Larry was a very intelligent young man, he unfortunately had to leave because his adopted mother (his aunt) passed away . After her passing Ellison went to Northern California to attend University of Chicago. In 1964, he moved to Northern California permanently. His Career During the 1970s, Ellison worked for Ampex Corporation. Ellison was inspired by the paper written by Edgar F. Codd on database systems called â€Å"A Relational Model of Data for Large Shared Data Banks†. In 1977, he founded Software Development Laboratories. In 1979, the company was renamed Relational Software Inc. later it was named Oracle. In 1994, Informix took over Sybase and became Oracle’s most important rival. In April 1997, Informix announced a major decrease in their earnings; Phil White soon landed in jail, and Informix was again taken over by IBM in 2001. Also in 1997, Ellison was made a director of Apple Computer after Steve Jobs came back to the company. Ellison resigned in 2002. In April 2009, Oracle announced its intent to buy Sun Microsystems. On August 9, 2010, Ellison let Hewlett-Packard’s board go for firing CEO Mark Hurd .Ellison and Hurd are close personal friends. On September 6, Oracle hired Mark Hurd and made him Co-President. Ellison refused to take the CEO position. Ellison owns stakes in Salesforce.com, NetSuite, Quark Biotechnology Inc. and Astex Pharmaceuticals. On June 20, 2012 it was reported that Ellison had agreed to buy the 98 percent of the Hawaiian island of Lana’i. The price was reported to be between $500 million and $600 million

Technology is Changing the Way We Listen to Music essays

Technology is Changing the Way We Listen to Music essays Downloading MP3s from the Internet should be made legal. An MP3 is a near CD quality digital recording of a musical piece that is compressed so it can be distributed through the Internet (Simple Net). High prices, new technology, and availability are causing most music lovers to turn to the Internet to listen to their music. It's convenient to search a computer database for a song you've been wanting to hear by your favorite artist, download it, and copy it on to a CD. More and more people are doing this because with the help of search engines it's possible to find any song imaginable and download it for free. What most people don't realize is that the reproduction of a musical work, distribution of copies of a musical piece, and the public performance of the work without the copyright owner's consent are all violations of copyright laws (Anderman and Paez 5). However, they do know that getting caught for this crime is very unlikely. Catching those who violate copyright laws is very tricky because in most cases it's hard to tell who is at fault. Because of very detailed, complicated copyright laws even prosecuting a web site for promoting pirated music is almost too difficult to attempt. New digital audio compression technologies have made promoting, distributing, and selling music very easy (5). Sound files called MPEG 1 Layer 3 or MP3 for short allow users to download digital quality music for free over the Internet. These compressed audio files can be played on an individual's computer by using special software. With the help of CD-writers, a relatively new computer technology that allows people to create there own CDs, illegal copies of the copyrighted material can be made at near compact disc quality (Anderman and Paez 6). Portable MP3 players have now been developed that make pirating songs even easier. Instead of having to search for and buy expensive music, people are simply downloading the songs they want and de...

Improve Your German Pronunciation With Tongue Twisters

Improve Your German Pronunciation With Tongue Twisters German tongue twisters are known as tongue breakers in German, or  Zungenbrecher. Many of the classic German tongue twisters easily fit that unique description, and they can also be an amusing and entertaining way to practice your German pronunciation.   German Tongue Twisters Here is a collection of German tongue twisters - with an English translation of each one. Want more tongue breaking? Here is a collection  of more tongue-twisters. 1.  Acht alte Ameisen assen am Abend Ananas. Eight old ants ate pineapple in the evening. 2.  Allergischer Algerier, algerischer Allergiker. Allergic Algerian, Algerian allergic 3.  Esel essen Nesseln nicht, Nesseln essen Esel nicht. Donkeys dont eat nettles, nettles dont eat donkeys. 4.  Es klapperten die Klapperschlangen  bis ihre Klappern schlapper klangen. The rattlesnakes rattled until their rattles sounded run-down. (This is a Schà ¼ttelreim, or goat rhyme, as is the the next one.) 5.  Es sprach der Herr von Rubenstein,  mein Hund der ist nicht stubenrein. So  spoke Mr. von Rubenstein, my dog, hes not house-trained. 6.  Es grà ¼nt so grà ¼n, wenn Spaniens Blà ¼ten blà ¼hen. It turns so green when the flowers in Spain flower. (This is the German version of The rain in Spain falls mainly in the plain from My Fair Lady.) 7.  Fischers Fritz ißt frische Fische, frische Fische ißt Fischers Fritz.   Fischers Fritz eats fresh fish; fresh fish eats Fischers Fritz. (This can be compared to the English Peter Piper picked a peck of pickled peppers.)   8.  Hottentottenpotentatentantenattentat Hottentot potentates aunt assassination. (Note: the correct term for Hottentot is actually Khoi-Khoi, a people from what is now Namibia.) 9.  Im dichten Fichtendickicht sind dicke Fichten wichtig. In the thick spruce thicket thick spruces are important. 10.  In Ulm, um Ulm, um Ulm herum. In Ulm, around Ulm, all around Ulm. 11.  Die Katzen kratzen im Katzenkasten, im Katzenkasten kratzen Katzen. The cats scratch in the cat box,  in the cat box scratch the cats. 12.  Die krumme Katze tritt die krumme Treppe krumm. The crooked (hunched) cat goes down the crooked stairs crookedly. 13.  Der Cottbuser Postkutscher putzt den Cottbuser Postkutschkasten. The Cottbus postal coach driver cleans the Cottbus postal coach chest. 14.  Ob er à ¼ber Oberammergau, oder aber à ¼ber Unterammergau, oder ob er à ¼berhaupt noch kommt, ist ungewiß! Whether hes coming via Oberammergau, or perhaps via Unterammergau, or not at all, is uncertain. 15.  Der Pfostenputzer putzt den Pfosten, den Pfosten putzt der Pfostenputzer. The post-cleaner cleans the post, the post is being cleaned by the post-cleaner. 16.  Wenn Fliegen hinter Fliegen fliegen, dann fliegen Fliegen Fliegen nach. When flies fly behind flies, then flies fly after flies. 17.  Wenn hinter Griechen Griechen kriechen, kriechen Griechen Griechen nach. When Greeks creep behind Greeks, Greeks creep after Greeks. 18.  Wenn meine Braut Blaukraut klaut, dann ist sie eine Blaukrautklaubraut. If my bride steals red cabbage,  then shes a red cabbage-stealing bride. 19.  Zehn Ziegen zogen zehn Zentner Zucker zum Zoo, zum Zoo zogen zehn Ziegen zehn Zentner Zucker. Ten goats pulled ten centners of sugar to the zoo,  to the zoo pulled ten goats ten centners of sugar.(A hundredweight,  der Zentner, equals 50 kilograms, 100 Pfund or 110 U.S. pounds.) 20.  Zwischen zwei Zwetschgenbumen zwitschern zwei Schwalben. Between two plum trees twitter two swallows. Need Help? If youre struggling with the tongue-twister, ask a German native to say it for you or look online to hear the pronunciation. It can help to hear it, not just read it.   Start slowly;  practice just small chunks of a tongue twister first.

Saudi arabia running dry Essay Example | Topics and Well Written Essays - 1000 words

Saudi arabia running dry - Essay Example The depletion of the earth’s natural resources is due to human activities. Identification of the economic natural resources such as oil has led subsequent depletion of other resources for instance, people clear the forest to create room for mining of oil underground yet forest are rain catchment areas (hindering effective production of hydroelectric energy); hence, leading not only to the exhaustion of oil, but also the emergence of the desert, yet some of these resources are non-renewable (Gonzalez, 4). The author of this book was motivated to do the research in order to understand the extreme shifts in oil prices, future durability of oil, the impact it has on the environment and what should be done. The argument of this book is that economically valuable natural resources such as oil has led to Saudi Arabia running dry. In the process of mining, oil there is interference of other fundamental natural resources such as land, water and forest. There is the use of chemicals on the land, leaving it infertile; cutting down the forest to create more space for extracting the oil these have led to less water availability and food insecurity posing threat in the economy. The book also gives factors to put into consideration, to change the situation. It talks about the population growth-over population puts pressure on the limited natural resources, leading to their over exploitation (Gonzalez, 29). Pollution of the environment should be limited as it is the major cause of desertification, for example, water pollution, land pollution, which leads to food insecurity. Policies should be put in place to govern the management of natural resources. The book covers the natural resources as an economic problem. In this book, he talks about the interdependency of Saudi Arabia as the cause of it running dry. Saudi has got limited underground water to support its wheat plantation and agricultural support leading to their reliance on other states for food supply; hence, food

Necessary Elements that Teachers Should Aware for Culturally and Article

Necessary Elements that Teachers Should Aware for Culturally and Linguistically - Article Example The bilingual exceptional student’s proficient instructional approaches have created additional stress for teachers and researchers to build up and for managers to expand evaluation policies that make possible legal fulfillment, at the same time make instructional sense. In the sphere of bilingual learning the question of the best sort of services, together with cultural pluralism, diverse communities, exit-entry appraisal, and the identical wellbeing of the law, are most frequently in disagreement with intercession policies, confusing the subject of what a perfect bilingual education program should achieve. There is no precise standard available to gauge and explain the range of bilingual programs existing, nor has any visibly defined variable surfaced beside which to appraise the broad competence or usefulness of bilingual education (Amber and Dew, 1983). The asymmetrical account of learners from varied socio-cultural and linguistic environment in special education has been a relentless anxiety in the field since many years. Regardless of constant hard work by teachers and researchers to recognize causative features and build up an explanation, student enrollments in special education range from over to under-representation, relying on the disability category and the specific racial/ethnic group, social class, culture, and language of the students (Donovan & Cross, 2002). Even though investigative rates of representation can alert teachers to the reality of a crisis, the important question is that in dealing with disproportional in special education whether the right student is recognized and served. It is important to focus on professional development on efficient practices for culturally and linguistically diverse learners. Since the inadequate number of teachers available with adequate training in effective practices for culturally and linguistically diverse learners, it is important that  educators engage in professional development that can lead to culturally skilled practice.  

Personal Plan Essay Example | Topics and Well Written Essays - 500 words

Personal Plan - Essay Example Such a culture would provide room for innovation and creativity. The work schedule in such a culture would be convenient and suitable for individual employees. An ideal workplace culture would be the one in which goals, jobs, and expectations are clear. The management would be considerate and there would not be clashing demands. The culture would provide a supportive environment and encourage personal development and feedback. It would be a stable environment and one that provides for recognition of effort and celebration of success. Employees would enjoy working in such a workplace (Lawler & Thye, 2006). I think there is a relationship between effective study habits and techniques and being successful in such work cultures. Motivating oneself to study by setting goals would inculcate personal discipline that is crucial for success in the workplace. Timetabling or charting one’s time usage teaches how to manage, effectively, time even when in the workplace. Effective listening skills are useful to students and they go a long way to determining how the individual will get along with seniors and colleagues in the workplace. Participating in-group discussions equips individuals with skills necessary for teamwork that is an important factor influencing success at the workplace. Taking breaks is an effective study technique, is also needed for success in the workplace because it allows individuals to reenergize and refresh, and prevents burn out (Lawler & Thye, 2006). My blind spots help me identify how it would feel working in a particular workplace. Some workplaces elicit strong negative reactions while others elicit strong positive reactions. I consider working in the latter and avoid the former. One of my strengths is optimism and I consider working in a place that will help me live positively. Self-motivation is my strength and I look forward to working in a

The stories of Lawrence and Greene Essay Example for Free

The stories of Lawrence and Greene Essay The two stories written by David Herbert Richards Lawrence (1885 –1930) and Henry Graham Greene (1904 –1991) show that wisdom may not be always manifested by the older people. This was evident in the unexpected circumstances that came along with the stories. Sometimes it is possible that younger people can show values that reminds the older people and taught lesson as well. Then again, older people should be applying good values in normal and practical circumstances because they supposed to be the authorities that must bear the goodness. Discussions Overview The discussions are divided into four parts that are imparted by the stories of Lawrence and Greene, such as the following: (1) Compare and contrast the basic components of the two stories, relating the questions [who, what, when, where, and why] that includes the qualities of the main characters, the conflicts and climactic moments that have risen in the course of the story, and how the two stories were finally concluded. (2) Analyze the themes of the two stories that depicted the triumph of the younger ones over the older characters. (3) Answer the question on how exactly the younger ones operate their own pace and almost with autonomy. (4) Examine the styles and purposes of the two authors in writing their respective short stories as well how the two stories end up showing the concept that wisdom may not be always monopolized by the older generations. Comparison and contrast In ‘The Destructors’ which was written by Henry Graham Greene in 1954 and presently republished by Geocities. Com web site, the readers were introduced to the main characters of a hooligan group of Wormsley Common Gang which is based in London. Their core members were Trevor (known as T), Mike, Blackie, Joe, and Summer. Their motivation or mission is to basically wreak havoc in the areas within their reach so that they can control and get famous. This group do not do show any emotion yet very objective with the ways they carried out business or disasters which they feel nothing personal. On the other hand, ‘The Rocking White Horse Winner’ which was written by David Herbert Richards Lawrence and first published in 1926 by Harpers Bazaar Publishing has depicted that everything has to do with the personal and subjective side of the main characters, such as Paul, his mother, and his uncle. The least subjective or â€Å"personal† character that can be found was ‘Bassette’ as their handyman and garden caretaker. In the story, Paul had to carry out his betting operations out of a personal motivation of bringing in money for his family. He felt that all he was doing to win was to gain luck. This luck is for money which he believes to making his family happy. Analysis on the themes The two stories were set in London with different era. The Destructors could have been intently set to depict the decades of 1980s until 2000s. This may be gathered from the way the characters and the author told their stories and lines. However, The Rocking Horse Winner may have been set within the decades of early 1950s until 1960s because of the way the languages were spoken and how the lines were carried out. Most of the conflicts raised on both stories have something to do with the grown-ups who reasoned out to impose their own ways and being unreasonable authorities over the youngsters. Youngsters pace and autonomy There was a time in The Destructors when â€Å"Old Misery† was imposing his rules to the gang; that they could not just go around and play within his property’s premises without his permission. This was a reasonable rule given by Old Misery, and he was quite entertaining to the kids, particularly to â€Å"T† because he showed the kid around his house. Then again, the anger here was the objective mission of the group—they did not care whether they liked the old man or not, whether the rules were unreasonable or not, because they were doing this, unnecessarily out of fun, but for the mission that they wanted to get famous and become a notorious gang (Greene 3-5). Furthermore, with ‘The Rocking Horse Winner’, Paul’s mother insisted he must not be thinking anymore about the nonsensical nature of the races. This was their conflict. It seemed that the reasons of his mother’s authority imposition were reasonable as well. The child will get worse and sicker because of the madness he has been thinking of in his innocent but receptive mind (Lawrence 6-10). Still, this did not stop Paul from betting for the last horserace winner he identified because it was for the very reason that he cared for his mother’s contentment that they would no longer need ‘more money. ’ These two conflicts have led to the climax that although both all the young ones were winners and successful in fulfilling their objectives, one was meditated on, while the other won without him fully controlling and recognizing it. The Destructors won because they have deliberately destroyed Old Misery’s house despite interruptions, while Paul won because although he died and was not able to control his thoughts, he still was able to get the money he wanted out of the horserace bet that he did. The characters of the two stories have triumphed over the older characters who were supposed to be the ones teaching a lesson and imposing authority. This was because of the same mistake that the older characters committed, in which they failed to get through the minds of the younger ones, of what they were really thinking at the time. This could have explained why there was so much aggression and motivation carried out by the younger ones in doing what they have done. They were also able to operate their activities in their own pace and almost with autonomy. The adults simply told them â€Å"Don’t do this and not that either,† but did not manage to control their minds into thinking of why they must not be doing what they were doing because they lead to catastrophe. This was why they also did their operations in secret. They dared not tell their superiors of what they were aiming for, giving them further freedom. Without the adults getting through the younger ones, there will be lessons that they ought to re-learn and wisdom has been taught by the younger generations this time. Authors’ styles and purposes Lastly, with the way the authors have written their pieces, both had different styles. Greene wrote in s seemingly investigative, â€Å"operational† manner, while Lawrence preferred to lean on what the characters had to say in each situation, that each person’s emotions and facial expressions are imagined by the readers. While Lawrence wrote his piece in a way that readers will be more sensitive and reflective of life’s lessons, Greene wrote his piece in an almost satirical way, especially on the part when the driver could not help but find the unfortunate incident of Mr. Thomas, in which it was quite funny. Conclusion In conclusion, the main points showed that wisdom does not matter age because of times that it may not be usually and obviously manifested by older people. There are instances when the older generation must also learn from the younger ones. Works Cited Lawrence, D. F. â€Å"The Rocking-Horse Winner. 1926. Harpers Bazaar. 30 June 2009 http://www. dowse. com/fiction/Lawrence. html Greene, H. G. â€Å"The Destructors†. 1954. Geocities. Com. 30 June 2009 http://www. geocities. com/borderline_ps2/00000098c8132df01. html

MARS Splenda Campaign- Delite Integrated Marketing Communications Essay

MARS Splenda Campaign- Delite Integrated Marketing Communications Program Creative Strategy StatementThe marketing communication process begins with identifying those who. MARS Splenda Campaign- Delite Integrated Marketing Communications Program Creative Strategy Statement The marketing communication process begins with identifying those who will make up the target audience. In this case, the target audience for the MARS Splenda Campaign includes three market segments: diabetics, health conscious younger females and mothers of children between the ages of 4 and 12. The objectives that are taken in this case are as follows: - Create awareness among 90 percent of the target audience. To do this we will use repetitive advertising in magazines, on television, on the radio and billboards. Keep the message short and simple. Make people aware of the difference between sugar and Splenda. - Create interest in the brand among 70 percent of the target audience. Inform people that it contains no sugar but Splenda so it is healthier for your children but also tastes good and may also be eaten by diabetics. - Create a favorable attitude about the brand among 40 percent and preference among 25 percent of the target audience. Do this by conveying the information about the difference between sugar and Splenda in all ads and on the package. Each time you purchase you have a chance to win cool prizes from our online gift shop. Refer people to the website... MARS Splenda Campaign- Delite Integrated Marketing Communications Essay MARS Splenda Campaign- Delite Integrated Marketing Communications Program Creative Strategy StatementThe marketing communication process begins with identifying those who. MARS Splenda Campaign- Delite Integrated Marketing Communications Program Creative Strategy Statement The marketing communication process begins with identifying those who will make up the target audience. In this case, the target audience for the MARS Splenda Campaign includes three market segments: diabetics, health conscious younger females and mothers of children between the ages of 4 and 12. The objectives that are taken in this case are as follows: - Create awareness among 90 percent of the target audience. To do this we will use repetitive advertising in magazines, on television, on the radio and billboards. Keep the message short and simple. Make people aware of the difference between sugar and Splenda. - Create interest in the brand among 70 percent of the target audience. Inform people that it contains no sugar but Splenda so it is healthier for your children but also tastes good and may also be eaten by diabetics. - Create a favorable attitude about the brand among 40 percent and preference among 25 percent of the target audience. Do this by conveying the information about the difference between sugar and Splenda in all ads and on the package. Each time you purchase you have a chance to win cool prizes from our online gift shop. Refer people to the website...

Rationale Behind Crazy Transfer Fee of English Soccer Players

Rationale behind crazy Transfer fee of English Soccer Players England had a disastrous Football world cup in South Africa. English players are deemed as over-rated and perennial under achievers. But when it comes to the transfer fees, English players are able to command a premium. Liverpool paid ? 35 million for Andy Carroll, ? 16 million for Jordan Henderson and ? 20 million for Stewart Downing. Manchester City paid ? 26 million for James Milner and Manchester United paid ? 17 million for Ashley Young and ? 16. million for Phil Jones, who is just 19 and played only 28 times in English premier league. The important point to consider here is all the above mentioned players come from mediocre clubs and none have premier league winners medal under their belt. What is the mystery behind their astronomical transfer fees? The answer lies elsewhere. UEFA (Union of European Football Associations) has introduced a new ‘home-grown’ rule which states that each participating club in European competitions should have at least at least 8 homegrown players in their squad of 25. A player who is registered for at least three seasons at an English or Welsh club and is between the ages of 16 and 21 is termed as an home-grown player. The FIFA (International Federation of Association Football), the supreme body of the football is working on introducing a whole new system – nine players on every 18-man match day  squad must be home-grown. These developments have caught the English clubs off guard as most of the clubs don’t have the required number of English players in their squad sheet. The home-grown rule has forced the English clubs to go for head hunting of the English talent. The Demand –Supply curve of the transfer market for the English players is given below. D1 = Demand of English players before the implementation of ‘home-grown’ rule D2 = Demand of English players before the implementation of ‘home-grown’ S = Supply of English players p1 = Transfer Amount before FIFA implemented the ‘home-grown’ rule p2 = Transfer Amount after the implementation of ‘home-grown’ rule q1 = Number of English players in demand before the implementation of ‘home-grown’ rule q2 = Number of English players in demand before the implementation of ‘home-grown’ rule The home-grown rule has moved the demand curve to the right and with supply of the English players remaining almost the same; two changes have happened to the equilibrium 1. The equilibrium number of players has increased as there is more demand from English clubs 2. The equilibrium transfer amount has increased and this explains why even the mediocre English players are able to command a premium in the transfer market. Recently many problems have arisen due to the high price tags. Most of these players are either young or mediocre that they don’t find place in the starting lineup of the clubs. Players get frustrated by the lack of playing time and some of them put in transfer request. Also, the high price tags put immense pressure on these players to live up to the expectations. The danger with paying such a high price for a young player is that he might crumble under the pressure of expectations. James Milner is a perfect anecdote for this as he struggled to hold a place in Manchester City’s starting lineup during last season. ———————– Transfer fee A English Players A p2 p1 q1 q2 S D1 D2

Marketing Plan: Zara Essay

I. Executive Summary Zara is the largest retail company owned and run by Inditex, largest Spanish corporation and the world’s largest fashion group. The way Zara has runs its company is by following a vertical integrated operation that has the  advantage to shorten the time in making decisions. Inventories in the stores depend on the geographic area in which the store is located; and the way Zara does their marketing is by just displaying posters at stores and by their windows display. This approach to make business has work very well for Zara; they show an economic growth despite the strong crisis suffer in the United States. The problem that Zara faces is whether to update their existing software or to keep the current software but running in the misfortune that the only DOS supplier will cease to maintain the software. Several benefits and economical costs are described to observe either it would be a wise move or not. II. Situational Analysis III. Target Market Zara sells apparel, footwear and accessories for women, men and children. Product lines were segmented into these three categories, with further segmentation within the women’s line as it was considered the strongest out of the three, with an overwhelming majority of women in the target market (78%). Zara’s consumers are young, value conscious and highly sensitive to the latest fashion trends in the industry. An advantage that the brand has over conventional retailers is that they do not define and segment their target market by ages resulting in designs and styles that can reach a broader market. Zara offers cutting edge fashion at affordable prices by following the most up-to-date fashion trends and identifying consumers’ demand, and quickly getting the latest designs into stores. IV. Swot Analysis V. Marketing Objective and Goals â€Å"The original business idea was very simple. Link customer demand to manufacturing, and link manufacturing to distribution. That is the idea we still live by.† (Jose Maria Castellano Rios, Inditex CEO) Zara’s CEO and founder, Amancio Ortega, saw the great importance of having retailing and manufacturing closely together in the apparel industry and from his view; Zara was able to position itself as a company with vertical integration control system. It covers all phases of the fashion process: design, manufacture, logistics and distribution to its own managed stores. It is also characterized by their strong focus on their customers. Vision â€Å"ZARA is committed to satisfying the desires of our customers. As a result we pledge to continuously innovate our business to improve your experience. We promise to provide new designs made from quality materials that are affordable† Mission Statement​ â€Å"Through Zara’s business model, we aim to contribute to the sustainable development of society and that of the environment with which we interacts.† VI. Marketing Strategy and Tactics Competitive Advantage: Market-oriented Strategy Most of Zara’s designs are based on the latest trends and they are ever changing according to the immediate feedback from customers. Zara employs its service staff in listening to customers’ preferences and reacts very quickly to them. It is only a matter of weeks before the designs get altered, manufactured and restocked in the stores. If a design is largely unpopular, Zara will not hesitate to withdraw them from the shelves. Its global establishment also provides an extensive network of shopper-feedback which allows them to be ahead of competitors in spotting global fashion trends. Product: Fast Moving Fashion Zara prides itself on fast moving fashion with new designs restocked in limited quantity every two weeks. This encourages consumers to frequent the stores for new designs and to snap up interesting outfits on the spot in order to guarantee themselves a piece. This provides a sense of exclusivity to shoppers. Process: Industry Leader in Lead Time Creative teams consisting of designers, sourcing specialist and product development personnel, develop design collections. The teams work simultaneously on different clothing, building and improving on styles previously available. Zara’s designers are trained to limit the number of changes made by lowering the number of samples required, minimizing cost and turnover time. Its demand based production or Just-in-time (JIT) production reduces the amount of inventory available, lowering Zara’s storage cost. Zara’s outstanding lead time is unbeatable in the industry at the moment. Furthermore, Zara eliminated the traditional design process, where design and development overrides fabric procurement. In Zara, the design teams work with the available fabric, allowing for faster fashion. Price: Low Cost, High Fashion Zara believes in offering high fashion at a low cost. Prices range from $79.90 to $539.00 for both Womenswear and Menswear while the Kids segment has coats starting from $65.00 and these prices can start from $30 during a sale. Taking quality and cost into account, Zara prides itself in providing high fashion at an affordable cost, making its customers’ purchases value-worthy. Place: Prime Retail Locations Zara, like its competitor brands, is located in prime retail areas like Ion Orchard, Orchard Road, 313@Somerset where human traffic is high. As aforementioned, Zara invests in prime locations as they place great emphasis on the presentation of its storefronts. Zara also has an online store, which increases accessibility to its customers, allowing them to make purchases conveniently on the go. However, this function is currently not available to Singaporean customers. Promotion: Minimum Advertising Zara uses 0.3% of sales revenue on advertising, minimal when compared to its competitors (3-4% of sales revenue). Instead of relying on traditional mass-marketing mediums, Zara uses prime retail locations to attract its customers. It also ensures that storefronts and window displays are attractive and fresh to customers by making frequent changes to the items on display. The interior of the store is also clean and bright, with spacious  lanes in between racks. This provides a very comfortable shopping experience. Having a good image projection of the store is vital as this is Zara’s most effective marketing communications tool. When customers walk into a store, Zara wants to portray to customers that the latest fashion is always available. VII. Implementation and Control 1975-1995: Since its inception in 1975 till 1995 Zara has followed the method of inspection in order to keep a check on the quality of its products. Zara’s designing team has worked closely with customers and have spend their time in spotting the latest trends in demand. An instant sketch of the design has been analysed and the accordingly produced. The quality control teams at Zara inspected the designs before placing them in stores. M995 till date: After 1995 Zara has implemented the practice of Total Quality Management. In this practice Zara’s vertically integrated supply chain tries to achieve Continuous Improvement of their processes, which includes spotting of the fashion trends, designing, and procurement of their materials, the CAD technology they use for designing, their improved inventory management and finally their centralised logistics and distribution system. Each of the components of the supply chain process has been explained below. Implementation Effect iveness Zara choose to invest within its own software rather than buying new technology simply because the company’s operations were unique and commercial packages would not fit; also the fact that Zara is a global company, it deals with various currencies that standard accounting packaged would have to be extensively customized and comprehensive. Zara’s operating system, DOS, is obsolete from the market affecting the firm with no reliable system for future forecasting; â€Å"not keeping up any historical date means being unable to predict sells, plan or estimate loses/gains and margin on particular designs (Anonymous, n.d). Unreliable fax machines that were taking too long and costing too much to fax order forms back and forth to stores caused delays and frustration. The use of telephones is greatly affected by miscommunication and mishearing. From the above it can be deducted that Zara’s internally application is not a good match for the firm’s needs because: t heir internally developedapplications are not easy to  upgrade and are not compatible with other applications, POS terminals are outdated and stores need POS terminals that will insure no infrastructure problems and its IT department is relatively small for the size of the firm. Evaluation of IS Implementation In this case, Zara believes less is more and makes minimal use and investment in IT. The competitive advantage Zara has over its competitors is not so much due the use of IT, but because of its quick response to the changing market. Zara does not have a chief information officer or any formal process for setting an IT budget. Castellano estimated Inditex’s IT budget for 2002 was 0.5 % of the revenue, as compared to the 2% of the revenue of other North American retailers (McAfee et al., 2007). As there is no formal justification of IT efforts, there is also not any cost/benefit analysis. However, to maintain business competitiveness is the most important factor to consider when making any decision regarding the upgrade of IS. Zara needs to analyze and compare the Tangible (quantitative) costs and benefits as well as the Intangible (qualitative) costs and benefits of the old system and the new system.